We're not just a team — we're your co-founders in execution. Strategic minds, creative hands, and product obsessives turning bold ideas into unstoppable ventures.
We've walked the zero-to-one path — and we move with founders who dare to build fast and smart.
Inceptism isn’t a directory. It’s a rhythm: a focused crew of builders, strategists, and designers
working in sync to launch what matters, grow what’s real, and lead with clarity.
We’re not just a team — we’re your early believers. Strategists, designers, and devs moving in sync to build what matters. From first draft to final launch, this is who’s in the trenches with you.
Azwar Habib is the co-founder of Inceptism, bringing a unique blend of technical expertise and visionary leadership. With a strong background in full-stack development and product optimization, Azwar excels at transforming complex ideas into scalable, impactful solutions. Their deep understanding of both technology and business strategy allows them to bridge the gap between innovation and real-world application. Azwar’s approach is data-driven, creative, and focused on delivering high-quality results. At Inceptism, they steer the team towards building ventures that are not only technologically sound but also commercially viable, ensuring the long-term success of every project.
Narrative-first. Vision-led. Commercial to the
core. Mursaleen brings the kind of clarity most founders don’t know
they
need — until they hear it. With a background spanning brand strategy, venture capital,
and storytelling at scale, he turns raw ambition into market-ready propositions that
punch through the noise.
From shaping new categories to unlocking
go-to-market traction, Mursaleen leads with insight, intuition, and an unwavering belief
in
building ventures that matter. At Inceptism, he’s the connective tissue between founder
instinct and market reality.
Tech-driven. Innovation-fueled. Results-oriented. Attaf Habib is the technical genius who turns complex challenges into seamless solutions. With a solid foundation in software architecture, system scalability, and cutting-edge technologies, he transforms ambitious visions into robust, high-performance products that stand out in the market.
From optimizing infrastructure to crafting scalable architectures, Attaf leads with precision, expertise, and an unwavering commitment to delivering excellence. At Inceptism, he bridges technical innovation with business strategy, ensuring every venture has the technological edge it needs to succeed.
Waleed brings the backbone every startup needs. With
deep
expertise across Salesforce ecosystems, data architecture, and platform integration, he
engineers the foundations that scale without breaking. From CRM workflows to backend
logic, Waleed designs systems that are flexible, reliable, and ready for growth — so
founders can build with confidence and move without constraint.
This is a founder-to-founder session — no fluff, no sales pitch.
We’ll break down your idea, explore what’s possible, and see if we’re the right team to bring it
to life.
Book your discovery call today — let’s turn momentum into traction.
Honest answers from the people turning vision into product.